The Aftermarket Growth Guide

for Original Equipment Manufacturers

Download a (free) copy of our Aftermarket Growth Guide to learn:

  • How and why aftermarket innovation has become the latest battleground for manufacturers

  • Why investing in sales and marketing often fails to grow your business and what to do instead

  • How to start putting aftermarket at the centre of your growth strategy

  • How to overcome growth challenges to boost customer value, business longevity, profitability, and more

Aftermarket is often the “poor relation” to manufacturing businesses making engineered products. But, in recent years, research into aftermarket services has become more prevalent as manufacturers recognise the potential of aftermarket services as a major growth driver. Aftermarket should not be an afterthought. It should be at the centre of your business strategy. Without question, aftermarket has become the new growth driver for Original Equipment Manufacturers (OEMs).

In this guide, we show you how to plan and develop a programme that will deliver sustainable growth and business benefits for many years to come.

What’s Inside


Chapter 1: The missed opportunity for OEMs

Chapter 2: Why you should develop your aftermarket

Chapter 3: A holistic approach to aftermarket growth

Chapter 4: Obstacles to aftermarket growth for OEMs

Chapter 5: Overcoming Growth Challenges

Chapter 6: How to develop your aftermarket growth strategy


Ready to grow your aftermarket? This guide shows you how.

Aftermarket Growth Guide for Original Equipment Manufacturers (OEMs)

21 pages

Cost: FREE