Download a (free) copy of our Aftermarket Growth Guide to learn:
How and why aftermarket innovation has become the latest battleground for manufacturers
Why investing in sales and marketing often fails to grow your business and what to do instead
How to start putting aftermarket at the centre of your growth strategy
How to overcome growth challenges to boost customer value, business longevity, profitability, and more
Aftermarket is often the “poor relation” to manufacturing businesses making engineered products. But, in recent years, research into aftermarket services has become more prevalent as manufacturers recognise the potential of aftermarket services as a major growth driver. Aftermarket should not be an afterthought. It should be at the centre of your business strategy. Without question, aftermarket has become the new growth driver for Original Equipment Manufacturers (OEMs).
In this guide, we show you how to plan and develop a programme that will deliver sustainable growth and business benefits for many years to come.
Chapter 1: The missed opportunity for OEMs
Chapter 2: Why you should develop your aftermarket
Chapter 3: A holistic approach to aftermarket growth
Chapter 4: Obstacles to aftermarket growth for OEMs
Chapter 5: Overcoming Growth Challenges
Chapter 6: How to develop your aftermarket growth strategy
Ready to grow your aftermarket? This guide shows you how.